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TOTALKARE

TotalKare, Column Lifts, Vehicle maintenance

RISING COLUMNS

MORE WORKSHOPS ARE TURNING TO COLUMN LIFTS AS QUICKER, CHEAPER AND SAFER SOLUTIONS TO MAINTAIN VEHICLES THAN INVEST IN PIT LANES. FOLLOWING ITS MANAGEMENT BUYOUT KEVIN SWALLOW TALKS TO TOTALKARE ABOUT THE FUTURE.

PHOTOGRAPHY: CRAIG PUSEY

Earlier this year a new management team took over TotalKare. Based in Halesowen, West Midlands, it’s renowned for its heavy-duty vehicle lifting solutions to national operators and independent workshops. TotalKare was first established in 1953 as Walter Somers Material Handling and began building vehicle lifting solutions in 1983. After several name-changes it introduced the name TotalKare in 2001 for its aftermarket sector. The company fully rebranded as TotalKare in 2015.

The management buyout (MBO) earlier this year saw David Hall, existing chairman Mike Lord and fellow directors James Radford and Peter Geobey replace former managing director Tim Jackson and technical director Michael Gilliam, who both retired. The new team announced plans to further boost business by 20 per cent. David Hall is quick to praise the ‘strong platform for growth’ created by Jackson and Gilliam. He says: “The deal gives the company the ideal opportunity to build on a record year that saw it boost turnover by £300,000, with the emphasis on making the most of the roll-out of the new fixed two and four-post lifts and the launch of an online training platform to improve efficiency and health and safety in the sector.”

Hall has been involved in lifting technology for the past 15 years, and in the short term intends to build on the company’s reputation for delivering solutions. “It’s about providing the complete customer experience from their first contact through to initial site assessment, competency training and our servicing and maintenance packages,” continues Hall.

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